Without any exaggeration, most of my friends who own an iPhone think that, invariably, it is the most popular phone in the world (OK, maybe there is a little bit of exaggeration, only because I have an Android phone 😉 ). My reaction is a smile. Lets look at some numbers.
Nokia sold 15 times as many phone globally as Apple sold the iPhone. But it is worth pointing out that they both brought in the same amount of revenue.
Amen to Apple’s pricing power.
Smart and Dumb Phones combined:
Top five mobile phone vendors globally in 2009 were Nokia, Samsung, LG Electronics, Sony Ericsson and Motorola. 1.13 billion mobile phones were shipped globally in 2009, down 5.2 per cent from the 1.19 billion units shipped in 2008.
I researched the device manufacturers who support Android, and so far I counted the following with the Android OS:
- General Mobile
- Sony Ericsson
I am sure I missed a few. Sony Ericsson Xperia X10 is by far my favorite (from the spec sheets and pictures). 1GHz processor, 4″ WVGA touchscreen and an 8MP camera (woohoo!). The smallest and newest player would be INQ mobile with the Android OS.
Smart Phone Market Landscape:
Nokia shipped 20.8 million smartphone, RIM shipped 10.7 million and Apple shipped 8.7 million phone is 4Q 2009.
Worldwide market share numbers are: (Source: Gartner)
- Nokia (39%)
- RIM (21%)
- Apple (17%)
- HTC (7%)
- Samsung (3.5%)
Interesting predictions from IDC about the smartphone landscape state that smartphone shipments worldwide will be 390 million by 2013, a CAGR (compound annual growth rate) of 20.9%. Nokia will still be the market leader worldwide, while Android phones will grow from 700,00 in 2008 to 68 million in 2013, a CAGR of 150%.
Price War: Nokia announced an across the board price cut of upto 10% last month, which is a clear signal of things to come. Nokia expects the smart phone market to grow by 10% in 2010. It is important to note that in the 3Q2009, Nokia’s market share dropped below 40% in the smart phone category for the first time.
Brace yourself for a price war and great deals in 2010 smart phone market. And how about the Google Tablet UI pics on Chromium (chromium.org) website. ‘Things’ just got interesting.